Hannfried von Hindenburg is a sustainability communications consultant and management executive who works at the intersection of business strategy and public brand positioning. Hannfried’s leadership experience extends across three continents in both the commercial and non-profit sectors, driving business results via brand positioning, internal culture change and reputation management.
In charge of global communications at Elsevier, he helped to reposition the world’s largest academic publisher as an information analytics company. Previously, Hannfried led the global infrastructure communications practice at the International Finance Corporation (member of the World Bank Group) and served as its communications lead in Asia. Hannfried has held positions in academia and journalism, including as an on-air TV anchor for Reuters TV and BBC World. He publishes on global issues and is a sought-after speaker.